Privacy Policy for The Playne (iOS)

Last update 15/2/2025

1. Introduction
Welcome to Playne (the “App”), a mindfulness and meditation application designed to promote mental well-being on both Android and iOS devices. This privacy policy outlines our practices regarding the collection, use, and disclosure of your data. Your privacy is paramount to us, and we are committed to protecting it.

2. Information Collection

  1. Usage Statistics: Playne collects non-identifiable usage data (e.g., user interactions within the App, session durations, and feature usage) to help us better understand and improve your experience. We track this data through a unique, anonymized user ID.

  2. Device Information: We may collect basic information about your mobile device (e.g., device model, operating system version, and App version) to ensure compatibility and optimal performance. This information is not used to identify individual users.

  3. Push Notifications: If you opt-in, we may send push notifications such as reminders or mindfulness tips. You can turn off push notifications at any time via your device’s notification settings.

3. Use of Collected Information

  1. Analytics and Improvements: The sole purpose of the collected data is to analyze how users interact with the App. We use insights from these analytics to enhance functionality, improve user experience, and develop new features.

  2. Personalization: Some anonymized data may be used to personalize your experience, such as recommending certain meditation exercises or features based on usage patterns.

4. Data Storage and Security

  1. Local Storage: Data related to your app usage may be stored on your device. This ensures quick access and smooth offline usage.

  2. Third-Party Storage: Analytics data is stored securely with third-party service providers (e.g., Game Analytics). We implement robust security measures such as encryption and secure transmission protocols (e.g., HTTPS) to protect your data from unauthorized access or disclosure.

  3. No Identifiable Data: We do not store any information that can identify you personally.

5. Data Sharing and Disclosure

  1. Third-Party Service Providers: We share anonymized analytics data with third-party service providers like Game Analytics to analyze app usage and improve our services.

  2. Legal Requirements: We may disclose anonymized data if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), but only to the extent strictly necessary.

6. User Rights and Choices

  1. Opt-Out of Analytics: Users can opt out of analytics tracking within the App’s settings. If you opt out, we will not collect new analytics data associated with your anonymized user ID.

  2. Notifications Management: You can enable or disable push notifications anytime in your device’s notification settings.

  3. Data Deletion: As the data we collect is anonymized, it is not possible to delete specific user data from our analytics providers. However, opting out will cease further analytics collection for your user ID going forward.

7. Compliance with Laws

  1. GDPR (General Data Protection Regulation): Playne complies with GDPR principles. While we do not collect personally identifiable information, we maintain strong data protection practices and safeguards.

  2. CCPA (California Consumer Privacy Act): We do not sell your data; all analytics data is anonymized and used solely to improve the App.

  3. Other Applicable Regulations: We continuously monitor and update our policies to comply with relevant privacy laws and regulations for both Android and iOS platforms.

8. Policy for Children
Playne does not specifically target children, nor do we collect personally identifiable information. Because we do not gather data that can identify individuals, our practices are compliant with regulations like the Children’s Online Privacy Protection Act (COPPA) and other child privacy legislation.

9. Data Retention
Anonymized usage data collected for analytics purposes may be retained indefinitely to support ongoing improvements, trend analysis, and feature development.

10. Policy Updates
Any changes to this privacy policy will be communicated through in-app news updates, push notifications, or other prominent means within the App. By continuing to use the App after these updates, you consent to the revised policy.

11. Contact Information
If you have any questions, concerns, or requests regarding this privacy policy or Playne’s data handling practices, please contact us at:
Email: privacy@vismaya.co.uk